What People Are Saying

“Everyone Gets a Coach is a veritable Master Class from Marty Seldman, the Vince Lombardi of Executive Coaches. It is a must read for anyone aspiring to make a difference in our world.”

— Mike White, Former Chairman and CEO DIRECTV

“Everybody Gets a Coach is the perfect field guide for any individual who wants to maximize their potential and reach their career goals.  Leaders that want to drive team performance while supporting individual career success now have a great tool to work in partnership with their team members!”

— Joe Bosch, former CHRO for Directv. And member of the HR Hall of Fame

“Congratulations on a Leadership development thrust that certainly delivers valuable coaching  information – but most importantly – brings INSIGHT to the challenge of becoming  a high impact leader in this millennium.  The breadth of your focus on self-awareness, as well as the power of learning from others defines a development path forward for managers and leaders at all levels. Those of us who were fortunate to have a highly effective coach at some career point- we collectively sigh with relief and pride…. and wish the same for those eager to join the coached community.”

— Bill Kozy, Retired COO, Becton Dickinson and Company, Chair of the Board, LivaNova

“Coaching is a personal quest to uncover the answers within yourself, and this book is the ultimate gift to kickstart that journey of discovery. With powerful tools and the authors’ guidance, everybody finally gets a coach.”

— Axel Flugel, Corporate Affairs Strategy Sr. Director at PepsiCo

“Everyone needs the lifetimes of wisdom that Marty, Liezl and Monica share to effectively navigate every stage of life.  They remind us that practicing self-care is not a luxury, it’s a necessity to maintain peak performance, find fulfillment and achieve longevity personally and professionally. It’s like having an expert coach in a box to access on demand. Not only are the essential must-have skills presented, the vivid case studies bring gaps and solutions to life. Brilliant!”

— Maria Nalywayko, Chief People Office, Sabra Dipping Company

“Everyone Gets a Coach unlocks the transformative power of Executive Coaching, for any leader or team who wants to jumpstart their growth in a targeted way. Marty is giving us the gift of his expertise, by acting as a guide and offering a coaching approach that leaders can implement for themselves or with their teams, right away. If you make an investment with this work, there will be a return, personally and professionally. Enjoy”

— Kirsten Guill, Executive Coach and Healthy Teams Consultant, (former Hospitality Executive)

“Blending actionable coaching insights with the principles of self-care, Everybody Get a Coach delivers a roadmap for long-term success. It empowers readers to achieve career excellence while fostering resilience and well-being. A must-read for professionals and leaders striving for balance and impact.”

— Tabitha Obenour, Chief Clinical Officer – Sonida Senior Living

“Through my time with Marty, and through this coaching curriculum, I have learned the incredible power of coaching (both self and others) when unlocking organizational excellence. The result has been better personal and company performance, stronger collective resilience, and a better understanding of my own and my team’s potential.”

— Dan Guill, Chief Executive Officer, Athletico Physical Therapy

“I have had the pleasure of working with Marty Seldman for 30+ years. I have observed and learned so much from him on coaching. I asked him a few years ago to help me to be a better “teacher” of coaching. I asked him if he ever thought about designing  a program that could instruct leaders to be (better) coaches. Marty is the Godfather of coaching and this book is a gift to the future generations of leaders.”

— Pete Smith, Chief Administrative Officer, Athletico Physical Therapy

“If you need to access the best executive coaching toolkit available in the field, you can’t do better that this guide. Having benefited from this coaching system on two occasions I highly recommend consulting a coach when in need, but I recognize that sometimes this is not an option, due to privacy or cost concerns, or even strategic ones (e.g. a sign of weakness in hyper competitive organizations). In these occasions, having access to these diagnostic tools for personal and situational awareness along with a guide to craft your personal improvement plan will save the day.”

— Jorge Guerra Martínez, Ex SVP Finance & CFO Europe Sector PepsiCo

“Everybody Gets a Coach – everybody gets MARTY!
What a treat to benefit from Marty’s expertise, honed over decades. If you want to elevate your game, become more self-aware, and evolve to meet the challenges of organizational dynamics, this book is your guide.”

— Portia Green, head of Talent and Organization Development

“Everybody Gets a Coach delivers a powerful, practical, and highly accessible blueprint for achieving career mastery and unlocking your highest potential. Packed with actionable insights, discovery exercises and ready-to-apply frameworks, it turns complex personal and professional development challenges into transformative solutions for thriving in today’s complex corporate landscape.”

— Badri Amurthur, SVP, Chief Technology Officer, LivaNova

“Everybody gets a Coach is a masterclass in self-discovery and the ultimate resource for anyone looking to heighten their self-awareness and take charge of their career. Drawing on his extensive experience, Marty guides readers through a transformative journey, sharing compelling case studies that illustrate key insights from the book and providing the reader with practical systems to apply the lessons learned. A key focus is the often overlooked topic of self-care and its importance as a foundational element in building resilience and fostering growth. Complemented by Liezl’s comprehensive library of resources and the combined expertise of the authors, this book is packed with tools you can start using right away to coach yourself and others. An essential guide for anyone serious about personal and professional growth and impact.”

— Chantelle Collins, Global Head of Consumer Relations, Reckitt

“The authors have distilled a lifetime of successful leadership coaching into a practical and accessible portfolio of tools, tips, and self-coaching strategies. This book serves as a masterclass in applied self-awareness, self-care, and leadership and career development, offering invaluable guidance for achieving both professional success and personal growth.”

— Steve Milovich, Former Senior Vice President, Human Resources, The Walt Disney Company, and President, Milovich Partners

“Everyone Gets a Coach brings the coaching experience to anyone hoping to increase their leadership skills and advance their career. Through extensive self-assessments and exercises, the reader can build self-awareness and accomplish the behavior changes needed to maximize their leadership efforts and progress in their careers.”

— Nila G Betof, PhD, Former Chief Operating Officer, Executive Coach, The Leaders Edge

“Thanks to Everybody Gets A Coach, anyone who holds this book also holds the keys to professional and personal success. It’s an incomparable treasure trove of intuitive tips, assessments and case studies that, when applied, is guaranteed to enhance your life. As one of the most experienced and successful executive coaches in the business, Marty is opening the vault to his decades of experience and providing an easy to apply roadmap that will benefit any executive or executive-in-the-making. With its holistic approach, ranging from Organization Savvy to Self-Care and so much in between, its a text any reader should find themselves referencing again and again.”

— Shannon Buck, Executive Vice President, Earned Media Marketing, Peacock

“Everybody Gets A Coach is an inspiring and practical guide that champions the idea that everyone deserves the chance to unlock their full potential. As someone who has personally and professionally benefitted from executive coaching, I cannot overstate the value of the content in this book. Packed with actionable strategies and coaching tools, this book empowers readers to elevate themselves and others. Regardless of background or starting point, this is a must-read for anyone who believes in the transformative power of effective guidance and coaching.”

— Charles Moran, Chief Growth & Strategy Officer – PT Solutions

“A one of a kind guidebook for coaching yourself or coaching someone else. Marty has generously shared his exact process, self-assessment tools, and hundreds of easy to learn, easy to use skills. This is truly a “coach in a book.”

— Rick Brandon, President, Brandon Partners

“These coaching principles have been a total game-changer for my leadership team. It’s like we all had a collective “lightbulb moment.” We’ve adopted the same strategies Marty taught me, and now my leaders are using those tools to empower their own teams. It’s not just about identifying strengths and weaknesses; it’s about understanding how everyone ticks and working better together. What I love most is that these principles aren’t just for the CEO they’ve cascaded throughout the entire organization, fostering accountability, cutting inefficiencies, and driving growth at every level. If you’re looking for a leadership framework that truly transforms teams, this book is a must-read.”

—Siamak Baharloo, Co-founder and CEO, Labviva

“Reading this book feels just like it did sitting with Marty during coaching sessions. Here he is speaking directly to you; passing along wisdom, knowledge and the heartfelt desire for your personal and professional growth.”

— Jimmy Blackburn, VP, Research at CW Network

“Everybody Gets a Coach is a game-changer for leaders at all levels. As a Chief People Officer, I see firsthand how combining self-care and coaching can transform individuals and organizations. This book distills decades of coaching expertise into actionable tools and insights that resonate deeply with the challenges leaders face today. From fostering self-awareness to addressing derailers with practical techniques, Marty Seldman and his co-authors empower readers to unlock their full potential. It’s not just about leadership growth; it’s about cultivating healthier, more resilient professionals who inspire their teams. A must-read for anyone committed to building a culture of development, inclusion, and sustained excellence.”

— Jennifer Jaffee, Chief People Office, FIGS

“Marty once told me “The things that are effective, do them more. The things that aren’t effective, do them less.”  This book is a wonderful way to assess what isn’t working for you, why and how to adjust and improve.”

— Peter Gibbons, Former CEO, TireHub

Working with Marty was transformative during a pivotal time in my career and life.  Struggling with acceptance and grappling with my own identity as a leader, I felt unsure of my path.  Marty’s relatable approach, grounded in real life experiences, created a safe space to explore these challenges.  His guidance helped me embrace authenticity, adapt with purpose, and navigate uncertainty with clarity – leading to profound personal and professional growth.

— Harvey Ma, Vice President and General Manager, Sam’s Club MAP (Member Access Platform)